Good Idea Public Health

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Australia will sell cigarettes only in plain packages in order to make smoking as less appealing as possible by the end of the year. Cigarette packages will all be dark brown colored with graphic health warnings that cover 70% of the front and 90% of the back.

"With so many countries lined up to ride on Australia’s coattails, what we hope to see is a domino effect for the good of public health"
Margaret Chan, Director General of the World Health Organization